GreenPoint: Beyond the Metrics
Where Data Heals, Stories Lead, and Change Lasts.
Our Mission
Where Data Heals, Stories Lead, and Change Lasts.
GreenPoint exists to reclaim how impact is named, measured, and made meaningful—by and for our communities. Grounded in justice and community wisdom, we reject extractive practices and build liberatory, trauma-informed approaches that weave research, assessment, and authentic community engagement, as defined by the people most impacted.
About Us
At GreenPoint: Beyond the Metrics, we believe that data should heal, stories should lead, and change should last. We are a justice-centered research, strategy, and capacity-building consultancy that works alongside communities to design liberatory, trauma-informed approaches to evaluation and learning. Our mission is to disrupt legacy measurement systems and build new pathways for understanding impact—rooted in justice, accountability, and the wisdom of communities. Through our work, we help organizations move beyond extractive evaluation toward frameworks that integrate assessment, research, and authentic community engagement. Founded by Dr. Cherrell Green—a researcher, evaluator, and strategist with over a decade of experience in criminal legal reform and community safety—GreenPoint challenges extractive models of data collection. Instead, we center lived experience, qualitative inquiry, and community-defined impact.
ABOUT DR. GREEN
Dr. Cherrell Green is a justice reform leader with more than a decade of experience advancing racial and social justice for marginalized communities. Her commitment to this work is rooted in personal experiences supporting loved ones impacted by the criminal legal system and community gun violence. Throughout her career, she has worked as an advocate, researcher, evaluator, and technical assistance advisor focused on dismantling inequitable systems. As Managing Director of the Coalition to Advance Public Safety, she leads national strategy and cross-sector collaboration to strengthen community-based violence intervention. She previously served at the Everytown Community Safety Fund, where she supported CVI grantees through needs assessment, capacity-building, and technical assistance. Her earlier work at Justice System Partners and the Vera Institute of Justice focused on pretrial reform, parole advocacy, and public health approaches to community violence. Dr. Green holds a Ph.D. in Criminology and Criminal Justice from the University of Missouri-Saint Louis.
